Digital Content Specialist

Pay Starting Rate: 
$40,000 - $42,000
Job Description: 

BASIC FUNCTION AND RESPONSIBILITY:

  • Responsible for developing, implementing, evaluating and maintaining digital marketing strategies for social media channels and website. Oversees resident engagement and brand consistency through digital content.
  • Coordinates circulation of the Village News by carrier throughout Montgomery Village.

 

PRIMARY DUTIES:

DIGITAL CONTENT

  • Manage MVF and appropriate departmental social media channels and develop strategies to enhance online resident engagement and search engine rankings.*
  • Provide helpful design/layout insights, as well as establish expectations, timelines and metrics for online engagement.
  • Write, revise, edit and proofread copy for online news articles and social media posts.*
  • Analyze content for consistency, accuracy, adherence to style and brand standards and user experience implications.*
  • Serve as social media photographer/videographer for functions and events.*
  • Collaborate with Multi-media Designer on video production and web content.*
  • Support branding/marketing efforts through digital copy and content.
  • Develop, execute and maintain monthly electronic newsletters.

CIRCULATION

  • Coordinates the distribution of approximately 11,300 copies of the Village News to residents. Emails carriers reminders and important information.*
  • Sorts and counts proper number of papers for each carrier. Orders circulation supplies. Monitors paper pickup on delivery days.
  • Organizes hiring, orientation and assigning of approximately 60 carriers, plus substitute carriers, and monitors carriers to ensure that reasonable safety precautions are taken.
  • Maintains mailing list for carriers, substitutes, subscribers and advertisers. Sends correspondence as needed.*
  • Supervises delivery through routine spot checks and handles all complaints and special requests concerning circulation.*
  • Prepares and submits carrier payroll. Oversees the monthly production and fulfillment of Carrier Newsletter.

OTHER

  • Assists in all Communications Department functions, including attending/staffing events and editing/proofing publications as needed.
  • Takes reasonable safety precautions.
  • Performs other duties as assigned.
Job Requirements: 

KNOWLEDGE, SKILLS AND ABILITIES:

  • Excellent grammar, writing, copy-editing and communication skills, including the ability to adapt writing style to appeal to different audiences and maintain brand standards across various media types.
  • Proven experience with Microsoft Office products, Adobe Creative Suite, social networking platforms and online marketing tools.
  • Ability to establish and maintain effective working relationships with staff and the general public both in person and online.
  • Familiarity with SEO and analytics reporting tools to aid in content strategy creation/evaluation.
  • Proactive attitude that carries through independent and team work settings.
  • Ability to lift and carry 30 lbs.

 

MINIMUM QUALIFICATIONS:

  • Bachelor’s degree in Marketing, Journalism, Communications, English, Public Relations or related field.
  • Two or more years of professional work experience in related role; or any combination of education and experience which provides the required knowledge, skills and abilities.

 

PREFERRED QUALIFICATIONS:

  • Demonstrated experience in creating and implementing social media and digital content strategies.
  • Basic HTML knowledge and ability and understanding of Drupal CMS platform.
  • Painstaking attention to detail.
Contact Information: 

E-mail cover letter and résumé to hr@mvf.org. MVF is an Equal Opportunity Employer.

Apply Online

Position Type: 
Full Time